WHAT WE DO
At Unity Agency, we specialise in bridging the gap between Australian businesses and the Chinese market. With a deep understanding of cultural dynamics and expertise in Chinese social media platforms Little Red Book, we craft tailored Chinese marketing strategies designed to resonate with Chinese audiences. From strategic content creation to culturally attuned campaigns, we help local businesses authentically connect with one of the world’s most influential and fast-growing consumer segments.
Our goal is to empower your brand to build meaningful relationships, drive engagement, and achieve sustainable growth in a globalised marketplace.
UNLEASH YOUR BUSINESS POTENTIAL IN THE CHINESE MARKET
1.4 MILLION +
Chinese in Australia, primarily in Sydney and is one of the largest cultural groups.
$58.1 BILLION
contributed to Australia's economy in 2024, indicating their high spending power.
Untapped potential
Unlock hidden growth and stay ahead of the competition.
Did you know that capturing just 1% of Sydney’s Chinese residents, with an average spend of $100 per person annually, could generate an additional $552,680 in revenue for your business?
LEVERAGE LITTLE RED BOOK
Chinese first go-to app
Little Red Book is the primary platform for Chinese users seeking recommendations, reviews, and inspiration for lifestyle, dining, travel, and shopping.
218 Million monthly active users
With a massive and highly engaged user base, Little Red Book offers local businesses unparalleled access to the Chinese market.
450,000+ daily lifestyle content generation
This vibrant content ecosystem enables local businesses to leverage trends and showcase their products or services directly to an audience actively engaged with relevant content.
70% users rely on LRB for purchasing decisions
With the added impact of Key Opinion Leaders (KOLs) and authentic user-generated content, local businesses can effectively convert interest into action and drive meaningful results.
OUR SUCCESS
8+
0.9M
0.9M
years of experience targeting the Chinese market
0.9M
0.9M
0.9M
users reached
734
0.9M
5.6m
content delivered
5.6m
5.6m
5.6m
organic views
300+
5.6m
300+
KOLs/Influencers
20+
5.6m
300+
event campaigns
OUR JOURNEY
Full Chinese marketing package for the Asian fusion restaurant located in the heart of Sydney CBD.
Let's Talk
Subscribe
Sign up to be the first to get updates.
Copyright © 2025 Unity Agency - All Rights Reserved.
This website uses cookies.
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.